Long before the rise of The Lean Startup, Customer Development, Jobs to Be Done (JTBD) there was The KLF’s The Manual (1988). It offered a strikingly prescient blueprint for achieving success through innovation, resourcefulness, and structured creativity. The Manual is a satirical guide to scoring a UK #1 single without musical skill or financial backing. By dissecting its methodology, product leaders can extract principles for driving innovation, resource optimization, and market disruption.
GM’s move to replace Apple CarPlay and Android Auto with an in-house platform offers powerful lessons for product leaders how to balance market forces for deeper control over user experience.
Organizations that successfully align product and business development achieve greater efficiency, faster market entry, and higher customer satisfaction.
The Digital Practitioner Body of Knowledge™ (DPBoK™) by The Open Group is a robust toolset to accelerate digital transformation and develop innovative products.
Companies misjudge growth by expecting it to be the responsibility of a single group, but it requires a collective effort. Product-led growth (PLG) is driven by the product, necessitating cross-functional collaboration. Key metrics for success include user retention, time-to-value, and activation rate, emphasizing a user-centric strategy for sustained engagement.
Product development can be an exciting journey, filled with innovation and possibilities. Yet, not every new product ends up being a success.